January 19, 2026
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Bankrate: Over 75% of Homes Now Unaffordable to Typical U.S. Buyer

A new Bankrate analysis finds that more than three-quarters of homes currently on the U.S. market are unaffordable to a typical household earning about $80,000 a year, given today’s prices, a 6.8% 30‑year mortgage rate and a 20% down payment. Using a 30%‑of‑income cap for all-in housing costs (including taxes and insurance), the study concludes a buyer now needs roughly $113,000 in income to afford the $435,000 median‑priced home, a $33,000 gap from the median household. Only 11 of the 34 largest metros have at least 30% of listings within reach of middle‑income buyers, while in Miami, Los Angeles and San Diego fewer than 1 in 50 homes for sale were affordable as of July. By contrast, about half of listings in Pittsburgh and St. Louis, and roughly two in five in Baltimore, Detroit, Cincinnati and Birmingham, Alabama, were deemed affordable relative to local incomes, reflecting stronger new construction and better supply in some Southern and Rust Belt markets. Housing economists quoted in the report say that without a meaningful increase in supply where people want to live, affordability is unlikely to improve much even if mortgage rates ease, and note that builders are pivoting toward townhomes, which now make up about 18% of single‑family construction, as a more attainable option.

U.S. Housing Affordability U.S. Economy and Inflation

📌 Key Facts

  • Over 75% of U.S. homes on the market are unaffordable to a typical household under Bankrate’s 30%-of-income standard.
  • Median U.S. household income is about $80,000, versus roughly $113,000 needed to afford a $435,000 median‑priced home at a 6.8% 30‑year mortgage with 20% down.
  • In only 11 of the 34 largest metros do at least 30% of listings qualify as affordable; in Miami, Los Angeles and San Diego, fewer than 1 in 50 listings are affordable, while about 1 in 2 are affordable in Pittsburgh and St. Louis.

📊 Relevant Data

In 2023, the homeownership rate among non-Hispanic White Americans was 73.8%, compared to 63% for Asian Americans, 49.8% for Hispanic Americans, and 45.9% for Black Americans.

Homeownership Rates by Race and Ethnicity — Eye On Housing

In 2023, median household income was $101,870 for non-Hispanic White households, $121,700 for Asian households, $65,300 for Hispanic households, and $56,490 for Black households.

Median household income rose significantly for first time since 2019 — CNBC

Recent immigration surges since 2022 have contributed to population rebounds in major U.S. metro areas, increasing housing demand, though primary drivers of price increases are low supply and construction lags.

Recent immigration brought a population rebound to America's major metro areas, new census data show — Brookings Institution

From 2010 to 2024, California's immigrant population increased by about 8% (800,000 people), slower than the previous decade's 14% growth, with Los Angeles County seeing net domestic out-migration offset by international inflows.

Immigrants in California — Public Policy Institute of California

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January 19, 2026
10:45 AM
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