TransUnion's 2025 U.S. gaming report found that activity on online sportsbooks increased by 7% year-over-year for both Gen Z and millennial bettors.
June 30, 2025
high
temporal
Year-over-year change in online sportsbook participation by generation.
TransUnion's 2025 U.S. gaming report found that land (brick-and-mortar) sportsbook betting decreased 1% year-over-year for Gen Z bettors and increased 11% year-over-year for millennial bettors.
June 30, 2025
high
temporal
Year-over-year changes in brick-and-mortar sportsbook participation by generation.
TransUnion's 2025 U.S. gaming report found that total monthly debt payments increased 20% for millennial consumers and 27% for Gen Z consumers, compared with an inflation rate of 6% and wage growth of 8%.
June 30, 2025
high
temporal
Change in average monthly debt obligations for younger generations relative to inflation and wage growth.